Research & Consulting

Research & Consulting

Technology, Media & Telecommunications

DataDriven supports technology companies, operators, digital-infrastructure providers, investors and public institutions with market intelligence and strategic advisory. We combine detailed knowledge of Ukraine’s technology ecosystem with international sector expertise, rigorous research and practical access to companies, decision-makers and technical specialists.

Our work covers the full landscape - from software, IT services and digital platforms to artificial intelligence, GPU infrastructure, cloud computing, data centres, telecommunications and cybersecurity. We help clients understand markets, validate demand, assess technologies and investments, navigate regulation and translate emerging opportunities into actionable strategies.

Our Strategic & Advisory Expertise

Our multidisciplinary TMT practice connects technology expertise with commercial, investment and policy analysis across eight interconnected areas.

AI, Advanced Compute

We assess AI adoption, GPU demand and advanced-compute ecosystems, helping businesses, investors and public institutions evaluate infrastructure needs, commercial opportunities, access barriers and viable deployment models.

Digital Infrastructure, Cloud & Data Centres

We advise investors, operators and technology providers on data centres, cloud infrastructure and compute capacity—from market demand and site economics to energy resilience, competitive positioning and investment strategy.

Cybersecurity & Digital Resilience

We analyse cybersecurity markets, technologies and emerging threats, helping governments, critical-infrastructure operators, investors and technology providers strengthen resilience, identify opportunities and make evidence-based strategic decisions.

IT Services, Software

We help software companies, IT providers and digital platforms understand customer demand, validate products, evaluate competitors and develop practical growth, positioning and commercialisation strategies.

Telecommunications & Connectivity

We support telecom operators, connectivity providers and digital-infrastructure companies with market intelligence, customer research, service strategy and analysis of opportunities across networks, cloud and enterprise technology.

Platforms & Customer Intelligence

We research how customers discover, evaluate and use digital platforms. Our work supports audience segmentation, customer-journey design, product development, value propositions and more effective acquisition and retention strategies.

E-commerce & Omnichannel Strategy

We analyse how customers move between websites, marketplaces, social platforms, physical locations and delivery services—identifying opportunities to improve conversion, channel integration, fulfilment and customer experience.

Market Entry & Growth Strategy

We help technology companies enter Ukraine and expand internationally through market assessment, customer validation, competitor analysis, regulatory review, localisation, partnership development and actionable go-to-market planning.

We Work with Key Market Stakeholders

Technology Companies & Scale-ups

Market intelligence, product validation, commercial strategy, international expansion, customer research and access to strategic partners.

Telecommunications & Digital-Infrastructure Providers

Demand assessment, service strategy, B2B customer research, infrastructure-market analysis and operating-model development.

Investors, Funds & Financial Institutions

Investment screening, market and commercial due diligence, sector theses, target mapping and support to technology portfolio companies.

Corporates & Enterprise Technology Buyers

IT decision-journey research, vendor and solution assessment, digital-transformation strategy, customer experience and technology-adoption analysis.

Government & Development Partners

Digital-economy research, ecosystem assessment, technology policy, public-support mechanisms, programme design and independent evaluation.

Industry Associations

Sector-impact studies, member and stakeholder research, market sizing, policy recommendations and evidence for public–private dialogue.

We Provide Public Research to Enhance Understanding of Technology, Media & Telecommunications

Our Recent Research Reports

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Report – 2025

Code of the Economy: 2025

The study was conducted by DataDriven Research & Consulting, in partnership with IT Ukraine, UKRSIBBANK BNP Paribas Group, KyivstarTech, MODUS X, and with the support of the Ministry of Digital Transformation of Ukraine.

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Report – 2025

Ukrainian Cyber Tech Market Overview

This study was conducted by DataDriven at the initiative of the cybersecurity subcommittee of the European Business Association and CyberTech Committee of the IT Ukraine Association with the assistance of the Aspen Institute Kyiv, which implements the Cybersecurity Dialogue Program, with the support of the USAID Cybersecurity of Ukraine's Critical Infrastructure Project

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Report – 2024

Ukrainian Defence Tech Market Overview

“Can Ukraine turn wartime innovation into a competitive global defence-tech industry?. This report analyses Ukraine’s fast-growing $0.4bn+ defence tech ecosystem, driven by wartime demand and state support but constrained by export restrictions, limited offtake, and capital gaps. |t assesses whether UAV, EW, AI and robotics players can scale internationally through dual-use positioning and global integration.

Our People

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Taras Prodaniuk

Head of Research

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Viktor Karvatskyy

Head of Consulting

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Rostyslav Filipets

Manager

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Maksym Diadenko

Lead Consultant

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